Hey, It’s Matty A, host of Millionaire Mindcast, and in this weeks Millionaire Notes, you are going to discover the things that’ve been fueling my whole life millionaire lifestyle as of late. Ready? Let’s dive in!
Read of the Week:
Magnetic Marketing by Dan Kennedy - This is a marketing strategy book that outlines how to attract and retain customers for long-term business success. Dan is a marketing guru that has had a successful career over 3+ decades and I’ve always admired his No B.S approach to building businesses through really creative marketing strategies. The book provides practical advice on how to create compelling offers, write effective copy, and design marketing materials that stand out. Kennedy also discusses how to measure the success of your marketing campaigns and make data-driven decisions. Overall, "Magnetic Marketing" is a comprehensive guide to creating a successful marketing strategy that focuses on building strong relationships with customers, which in today’s world, is more valuable than ever.
Wisdom of the Week
Keep moving! Whether that’s in a gym or doing an activity you love, daily physical discipline leads to mental discipline (and vice versa). You’re confidence will improve, your energy will be elevated, and everything else positive will stem from a foundation of health. Health is wealth.
Question of the Week
Question: I am getting ready to close on my first STR. What are some must have amenities or things I should think about putting into my property that will make it stand out from the others - Ashton J (Charlotte, NC)
Answer: To make your Airbnb or short-term rental stand out from others, investing in high-quality photos, offering unique amenities, and being responsive and communicative to guests is the simple answer. To get more granular, provide thoughtful touches, focus on cleanliness and comfort, offer local recommendations, and personalize the experience is a way to go above and beyond. I recently had AirBnb Expert host Michael Elefante on and he shared some of the amenities that have gotten him the best ROI in this short 60 sec video. If you want to learn how Michael quit his 9-5 job and became an Airbnb Millionaire, you can watch the full interview here.
Pic of the Week
This is a picture BEFORE the last snow storm up in Lake Tahoe at one of my properties. We are seeing a record year of snow pack which bodes well for ski birds and alleviating California’s water drought. That said, it makes operating a boutique hotel extremely difficult and much more expensive under these types of conditions. Owning real estate in markets with extreme elements can be very challenging so having a great team and proactive maintenance plan is key to staying ahead of mother nature's curve balls. If you’re visiting Tahoe this season, come enjoy a 10% discount when staying at Playpark Lodge.
Something I Enjoyed This Past Week:
Who doesn’t like free travel and money? I know I sure do and the one way I’ve been able to travel for free the last 5 years has been through credit card hacking. One amazing limited time offer I just signed up for that has a whopping 150,000 point bonus after you spend $3,000 over the first 6 months (very easy to do) is the Hilton Honors Amex card. All I did was move some expenses over to my new card to meet the spending requirements, the points get unlocked, and boom…I now get to enjoy a few thousand dollars to put towards free flights and travel. So if you’re spending 3-6k a month and aren’t using credit card hacking, I’d encourage you to check out some of the benefits and points these cards offer. The Millionaire Mindcast team has assembled all the latest credit card offers here if you have any interest in this awesome travel hacking strategy.
Onward and upward,
PS - Hey, you! Yes, YOU! Want to join me for a day of shredding gnar on the slopes, indulging in world-class cuisine by the lake, and chatting about your wealth and business goals? Of course, you do! And who wouldn't want to become best buds with yours truly in the process? Don't be a fool and miss out on this epic adventure! Apply now to secure your spot for the Tour Tahoe day of 1-to-1 masterminding before someone else takes it!